Placer Bytes: Costco's December and Mall Holiday Analysis
Costco began 2020 with significant year-over-year growth in January and February, and a slight increase in March before seeing the effects of COVID take over in April. Yet, by July, visits were back to year-over-year growth even as visit durations increased giving the brand the combined benefits of more visits and more impactful visits, likely indicating larger basket sizes.
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